How To Streamline Your Membership Referral Scheme
Your existing members are one of the most valuable sources of revenue for your leisure centre. You’ve already done the hard work attracting, engaging and converting prospects into members, so…
Capitalising On Changes In The Health & Fitness Industry
The industry has faced challenges and changes that have happened at an accelerated pace over the past couple of years. But with every challenge, and every change, there are plenty…
Maximise Revenue Across Your Leisure Centres With Our White Paper
The last 18 months have been extremely challenging for leisure centres all across the UK. Budgets have already been tightened and additional sources of revenue are more important than ever…
Creating Exceptional Fitness Experiences
It’s time to improve the health of local communities, adapt to shifting operating conditions and recover leisure facilities back to full health. Creating exceptional fitness experiences – both in-person and…
3 Steps To Adding A Virtual Membership Option To Your Business Model
Our recent series of articles have explored how to set up and market a successful online fitness offering. But how can you use virtual offerings to your advantage? How can…
Best Practices For Marketing Your Virtual Workout Offering
Our previous article, ‘4 top tech tips for offering virtual workouts’, discussed the tech you need to successfully set up and run virtual workouts. But as great as virtual offerings…
4 Top Tech Tips For Offering Virtual Workouts
Gyms and leisure centres have undoubtedly been amongst some of the hardest hit businesses in the COVID-19 pandemic. Lockdowns, isolation, and shielding have meant that once busy gym floors, swimming…
Legend Implements Exeter Leisure In Record Time To Support Reopening Centres
Under pressure with extremely tight timescales, Exeter City Council-owned Exeter Leisure joined forces with Legend to facilitate the reopening of leisure centres with a fast implementation of our end-to-end leisure…
Boxing Up The Gymbox Experience
In this article, we explore how innovative fitness operator Gymbox is evolving its business to engage with members in new ways, offer flexible membership options, and bring the signature Gymbox…
Futureproof Your Leisure Business
With many gyms and leisure centres in England able to reopen from 25 July 2020, Legend caught up with counter parts from elsewhere in the world to identify key trends.…
